On Art and Design Research

Design at the very core is interdisciplinary. It involves questioning the very essence of what we do even before creation begins. It requires us to look at things differently. And so while traditional research areas lie within the bounds of the scientific, art and design break this mold with aplomb. Design applied to uncommon grounds grounds the common to achieve the extraordinary (or so it thinks that way). It is nonetheless essential to begin with a question that often questions more than it answers. Design’s goal is and never will be the product. It is the process that drives what we achieve in the end. Research keeps design in tune to its essence in a manner that is as rigorous as the sciences and as liberating as the humanities.